Did your latest blog post get lots of readers? Was it liked, commented on, or shared? If not, you may be left wondering what you can do to get attention as a blogger.
Blogging is an art form in itself. There are a lot of different skills that go into creating the perfect blog post. But what can you do to really capture the hearts and minds of those reading your blog?
In this article, we’ll explore how to jazz up your blog to gain more readers.
Table of Contents
1. Use a Snappy Title
You need to lure your readers in from the outset. If they’re looking for a post to read, then they’ll read the one with the title that piques their interest the most.
Use snappy language that clearly states what the blog post is going to be about. Think about using subheadings too. These will enhance your title further.
2. Write About Topics That People Want to Read About
Of course, you could have some of the finest crafted sentences ever written in your blog post, but if you’re not writing about something that people want to hear about, then you’ll not get the hits.
Think about doing some research into the keywords that you’ll be using. Tools such as SEMrush keyword magic are great for finding out how many people are searching for your particular subject.
You could also hit sites like Reddit and Quora up to see what people are talking about. Find popular questions that are gaining a lot of traction on these sites, and answer them on your blog.
Think about writing about something that is quite topical at the moment. Check out what is happening in the news and add your opinion on that.
3. Break Up Your Text
Nobody wants to read a densely packed page full of text. You might be impressed with yourself if you’ve managed to fill the page with 1,000 words. But if it’s all piled in together, it can be very off-putting for readers.
Think about breaking up your text. Use subheadings to break the blog post up into thematic areas.
Once you have done this, divide up your text into smaller, bite-sized chunks. Try to keep your paragraphs between one-and-three lines long.
The more white space there is on the page, the easier your blog post will be to read.
4. Use Powerful Images
Another great way to draw attention to your blog post is to include a powerful image. There are lots of great sites that you can get free stock images from. For example, Pexels and Unsplash have high-quality professional images that you can use for free.
5. Get a Logo
One of the best ways to make your blog stand out from the crowd and look professional is to get a logo made up. You don’t need to spend a fortune to get a great look for your blog either.
There are lots of great ways of doing this. You could opt to use tattoo fonts online from Font Bundles. Font Bundles has a wide array of different style fonts, many of which would make great blog banners and logos. Whatever style of font you are looking for, you will find it there.
The site even has free fonts that can be downloaded. These can be installed easily onto your device and used in your favourite applications. Even premium fonts are inexpensive, meaning you can create a professional look for your site for much less than it would cost to hire a designer.
Create a great-looking site banner and logo and people will see your blog as being more than just a hobby blog. Having a logo made using Font Bundles will give you a professional edge and help you to build your brand.
6. Write With Purpose
We’ve focused a lot on the ways that you can attract readers to your blog post and get them to read your post in the first instance, but once they are there, they need to be inspired by your writing.
Write with purpose. Make sure that you use active language. Run your blog post through a tool such as Hemmingway editor after you have written it to make sure it passes muster.
7. End All Your Posts With a Call-To-Action
The call-to-action is one of the most powerful ways to jazz up your blog. At the end of your post, summarize the article in a few short and snappy lines, then leave your readers with a way of reading more of your posts.
Finally, try and encourage visitors to your blog to leave a comment or share your post.
8. Boost Your Search Engine Optimisation
Search engine optimisation (SEO) is the practice of making your website more appealing to search engines such as Google, Bing, or Yahoo!
When a user is looking for new content to read relating to a specific subject, they’ll use search terms – if you want your blog to be read, you need to match your content with these search terms by using keywords. Make sure that your keyword is relevant to the content – and ensure you’re not trying to rank for search terms that are going to be too difficult.
Other ways to optimise your website to get your blog read include creating a backlink strategy. By getting other sites to link to your content, you’ll boost your website’s authority. Search engines look for authoritative websites with lots of other sites linking to them and will push these higher in the search rankings.
If you run a blog that is of specific local interest, you may want to get your website cited on local search directories. This will boost your SEO within the local area.
Finally, pay attention to the technical aspects of your blog. Speeding up your website and ensuring it loads on mobile devices will not only increase your engagement rates, but it will also put you in better stead for getting a good spot in the search engine results pages.
Jazz Up Your Blog
So, use headlines and images to pull your readers in. Have a great professional logo to draw attention to your page and create well-written posts on subjects that people care about.
How do you jazz up your blog? Let me know in the comments. And, if you’ve liked this article, be sure to hit share!
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