Video content plays a major role in any marketing effort. According to a recent study, 91% of consumers want to see more online video content from brands. The same study shows that 92% of video marketers have gotten good ROI from video marketing. But as a video content creator, everything you produce must be compellingContinueContinue reading “Video Content Creator: How to Make Compelling Videos”
Tag Archives: marketing
8 Reasons to Hire a UK Copywriter
It’s easy to access global SEO services, so why hire a UK copywriter? Find out here. In today’s competitive business landscape, effective communication plays a crucial role in capturing the attention of your target audience and driving your brand’s success. Among the various elements of communication, copywriting stands out as a vital tool for engagingContinueContinue reading “8 Reasons to Hire a UK Copywriter”
Copywriting Vs. Content Writing: What’s the Difference?
If you’re looking for a writer, you might wonder what the difference is between copywriting vs. content writing. Read on to learn which writing service you need. In the vast realm of digital marketing, two terms that often surface in discussions are “copywriting” and “content writing.” While these terms might seem interchangeable, they represent twoContinueContinue reading “Copywriting Vs. Content Writing: What’s the Difference?”
How to Improve Customer Experience Online
This is a contributed post The business landscape is a competitive one no matter what industry you’re in and one of the hardest things for any business to do is to improve customer experience online. The customers you have are your bread and butter and if your business isn’t adding enough value for them, theyContinueContinue reading “How to Improve Customer Experience Online”
Mastering the Art of Keyword Selection: A Guide to Boost Website Rankings
In the realm of search engine optimization (SEO), keyword selection plays a vital role in determining the success of a website. Keywords are the words and phrases that users enter into search engines to find information, products, or services. By strategically selecting and optimizing relevant keywords, website owners can significantly improve their search engine rankings,ContinueContinue reading “Mastering the Art of Keyword Selection: A Guide to Boost Website Rankings”
Effective Content Distribution Strategies: Reaching Your Target Audience
Creating high-quality content is the first step in successful digital marketing. To maximise the impact of your content, it needs to reach your target audience. This is where content distribution strategies come into play. The pandemic increased content consumption by 207%. While much of this was driven by social platforms like TikTok and Instagram, it’sContinueContinue reading “Effective Content Distribution Strategies: Reaching Your Target Audience”
5 Essential Traits to Look for In a Great Freelance Writer
So, you need to hire a freelance writer? That’s great. You can go ahead and find tonnes of them out there if you know where to look. There are currently over 2 million freelancers in the UK, 17% of which make their living through writing. But what makes a writer great at their job? Let’sContinueContinue reading “5 Essential Traits to Look for In a Great Freelance Writer”
4 Impressive Benefits of Social Media Marketing
Did you know that over 3.9-billion people are on social media? That’s over 58% of the world’s population. This number is growing all the time too, and that opens up the opportunity for pretty big audiences for your business. Social media marketing has become a fixture of our lives over the last few years, andContinueContinue reading “4 Impressive Benefits of Social Media Marketing”
10 Effective Marketing Channels for Your Book- Guest Post
**GUEST POST** Hayley Zelda is a writer and marketer at heart. She’s written on all the major writing platforms and worked with a number of self-published authors on marketing books to the YA audience. You’ve written an attention-grabbing Wattpad story, you have a publishing contract, and now you’re wondering how to market your book. WeContinueContinue reading “10 Effective Marketing Channels for Your Book- Guest Post”